Introduction (Data Analytics)
Introduction to Data Analytics:
Taxila has joined The IBM Academic Initiative to provide students techonlogy and trainning for Big Data, Business Analytics.
There will be exponential growth in demand for big Data analytics professional , The projections of NASSCOM states that the analytics industry is expected to reach $16 billion from the present $2 billion.
This programme covers methodologies and practices that are important for data analytics and discuss their relevance in various functional domains like Marketing, Finance, and Operations.This programme is designed for those who have an analytical mindset, are interested in tackling challenging business problems, and possess an inclination towards Analytics
Business Analytics is about quantitative analysis and predictive modeling towards data-driven competitive strategies. Exemplars of analytics are using tools to identify their most profitable customers; offer the right price; accelerate product innovation; optimize supply chains; identifying the true drivers of financial performance etc. Organizations as diverse as HPCL, COke, Flipkart, P&G, COlgate, HSBC, PepsiCo, Amazon, Barclay’s, Capital One, Procter & Gamble illuminate how to leverage the power of analytics. Competence in analytics has become a critical skill for mba students of the new age business organizations.
This programme would have modules such as Data Mining, Big Data, Hadoop, Predictive Modelling, Business Intelligence, Statistical Decision Modeling, Spreadsheet Modelling, Financial Analytics, Marketing Analytics, and Operations Analytics. The overall value gained at the end of the programme is expected to build a solid foundation of business analytics.