Venue:- Online
Trainers:-
1. Dr. Kamal Kishore Sharma (Ph.D. IIM-A)
2. Prof. Sachin Sharma (Ph.D. Computer)
Date:- 08th of May 2021
Time:- 12:00 PM to 1:00 PM
Certificate will be issued to attendees.
The world around us is changing fast. Technology is driving our personal lives and businesses in multiple and myriad ways. Look around and you will witness a sea change in our communication pattern through the internet, social media, mobile devices and our activities as a consumer in the way we book cabs/hotels, tickets, we shop, we surf etc. The power behind everything above is digital communication technology and data analytics powered by communication (mobile) and computing devices (computer/laptops etc.) and communication (internet, wireless etc.).
The CXOs increasingly do not have the luxury to make decisions on gut and then depend on luck & competition to prove it right. Businesses are organising efforts around harnessing intelligence from the world of business analytics in a lot of sectors including banks, modern retail, insurance, media, education, manufacturing, FMCG goods etc.. Business Analytics helps understand the past performance, make informed decisions and predict the consequences of those decisions better. It is becoming an indispensable tool to understand the business partners, competitors and customers.
Business analytics is thus the practice of using data analysis to understand and drive business strategy and performance. The exponential growth in data is a key driver of the power of business analytics.
We are doubling the data generated every year. Data can take many forms like voice, video, image, text, numbers etc. There are sensors that catch data almost everywhere. The future is even more exciting as predicted by Harvard University. There is a huge demand for this skill. The starting salaries are high and the career growth is promising. Dual Specialisation in a Functional domain along with Business Analytics is gaining popularity. This webinar intends to develop a deeper understanding of the world of business analytics, its potential, future and how it impacts businesses and careers.
Learning outcomes:
- Understand what is data analytics and business analytics
- Understand how data is generated, stored, analysed and being put to use by business
- Understand the skills required to do a Business Analytics specialisation
- Understand which and how Business Schools are offering BA specialisation
