Speaker:- Prof. Lavina Khilnani
Date:- 15th and 16th of January 2021
Time:- 11:30 AM to 1:00PM
The learning outcome of the Mini MBA in marketing is to:
- Develop the Market insight and enhance critical thinking skills.
- Widen strategic ability.
- Critically assess the impact marketing has on society.
Day 1
- Marketing and Society
- Marketing Strategy
- Marketing Research
Day 2
- Market Segmentation and Positioning
- Pricing
- Product and Brand Development
Note:- Certificate of Participation will be issued to all attendees only.
