Venue:- Online
Speaker:- Prof. Lavina Khilnani
Date:- 02nd, 03rd of Jun 2023
Time:– 11:00 AM onwards
A certificate will be issued to Attendees.
Eligibility: Students who are graduates or in their final year of graduation are eligible for the program.
The learning outcome
- Develop deep insight through real-life situations and discover what marketers do and the challenges they face.
Day 1
Session 1 (1.5 hours):
- Introduction to Marketing: The Power of Storytelling and Emotional Branding
- Neuromarketing: Understanding Consumer Behavior at a Subconscious Level
- The Psychology of Pricing: Strategies for Maximizing Profitability
Day 2
Session 1 (1.5 hours):
- Branding and Brand Management: Building Strong and Memorable Brands
- Experiential Marketing: Creating Engaging and Immersive Customer Experiences
- Innovations in Marketing: Augmented Reality, Virtual Reality, and Gamification